AMEC 2025 is a strategic plan developed by the Affiliation for Measurement and Analysis of Communication (AMEC) to information the group’s actions and priorities by way of 2025. The plan is predicated on 4 key pillars: measurement and analysis, information and analytics, communication and engagement, and innovation.
AMEC 2025 is essential for a variety of causes. First, it supplies a transparent roadmap for the group’s future. Second, it helps to make sure that AMEC’s actions are aligned with the wants of its members and the broader communications business. Third, it helps to place AMEC as a thought chief within the discipline of measurement and analysis.
